Have you ever bought a product or service because of a positive review or more importantly not made a purchase because of a negative one? Your customers are doing the same thing. Whether you like it or not customers are constantly rating, reviewing, and critiquing business online. It’s your responsibility to ensure that these conversations are accurate and show your brand in the best light by controlling the narrative. Online Reputation Management (ORM) has become a crucial aspect of any business. Reputation is all about how the brand identifies itself and how the public perceives it. Your online reputation can make or break your brand. In fact, 85% of consumers treat online reviews as personal recommendations.

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Today, the online reputation of your business is defined by your customers. Reviews, accurate business information, and social media activity impacts your reputation and whether a consumer decides to do business with you. You need a way to manage all of these factors in a scalable way. Monitor what people are saying about you online and improve your visibility in local search. See how you stack up against the competition, stay in the know with automated alerts, and get progress reports to see how your reputation has improved. Online reviews are critical to the success of a local business. In fact, nearly 90% of consumers say they’ll only consider using a business if they have an average rating of 3-5stars. Cight Solutions does the heavy lifting for you, so you can gather customer experiences to boost online star power and drive more business. Win the trust of new customers, collect valuable feedback, and show up where people are looking.

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